Consumer Behaviour

Wayne D. Hoyer, Deborah J. MacInnis, Rik Pieters, Eugene Chan, Gavin Northey

For sale by Reynaldo for $90

Comprehensive HD Buyer Behaviour (MKF2111) Notes

Comprehensive study notes for all 12 weeks of the semester content. The notes are formatted with col...

58 pages, 11872 words

Exam 90% comprehensive notes MKF2111

Concise and organised revision notes I used for MKF2111 exam that covered every topic that was exami...

23 pages, 6798 words

BUYER BEHAVIOUR NOTES (EXAM REFERENCE)

HD EXAM NOTES CONCISE NOTES FOR EACH WEEK INCLUDING DIAGRAMS + TABLES + IMAGES CLEAR & EASY TO REF...

39 pages, 13700 words

COMPREHENSIVE MKF2111 BUYER BEHAVIOUR HD NOTES (88)

A comprehensive and detailed set of HD notes that explains all content from the textbook and lecture...

251 pages, 45000 words

Buyer Behaviour MKF2111 Complete Notes

My notes cover all information covered throughout the semester. This includes content from both text...

65 pages, 13601 words

MKF2111 Buyer Behaviour Summary Notes *Colour Coded*

Organised and colour coded notes for MKF2111 (Buyer Behaviour). Include notes from online lectures,...

44 pages, 8725 words

MKF2111 Buyer behaviour note

This is the note I organised for the semester (week 2 to 12). Including: Notes I took from the onli...

56 pages, 10035 words

Buyer Behaviour (MKF2111) Notes

Colour-coded and detailed notes covering all 12 weeks of semester content: - Introduction to Buyer...

59 pages, 16241 words

Buyer Behaviour Notes

Weeks and Topics covered. 2018 Sem 1 2 Motivation, Ability and Opportunity 3 From Exposure to...

31 pages, 3151 words

Buyer behaviour notes

These notes included all topics covered in w1-12, with definitions, relevant examples not covered in...

74 pages, 16127 words

Matthew

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✅ESSAYS & PREPARATIONS FOR: ✅TAKE-HOME EXAMS ✅OPEN-BOOK EXAMS ✅EXAM PREPARATIONS 👉 My prom...

Michael

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Reviews

kinda interesting topic but the assessments didn't really help with much

Anonymous, Semester 1, 2017

If you get a good tutor, it's all sunshine and rainbows. Lecture videos are useless, don't bother wasting your time. Tbh, half-assed the report and still got a D, so the unit ain't that bad.

Anonymous, Semester 1, 2017

It is very content heavy but if you start studying it early it will be easy to get a HD for this. Plus the tutors are quite funny so the workshop is not dull either.

Anonymous, Semester 1, 2017

Not my most favourite subject - I found my tutor to be really unexcited about the unit and since that's literally your only point of contact other than online lessons, you're pretty screwed if you rely on a "good tutor" to get you hyped for learning. Don't skip your tutorials as they do count and every percent matters. It is fairly easy if you give it a good go. No partnered or grouped assignments in my sem.

Anonymous, Semester 2, 2016

Actually a very good subject except there are a couple of partner assignments to do so make sure you go to your classes so you are not left with an incompetent partner. The content has a lot of psychology and is very interesting.

Anonymous, Semester 2, 2015

Love love love. My favourite marketing subject this far!

Anonymous, Semester 1, 2014

One of the easier second year marketing subs to get a HD on

Anonymous, Semester 2, 2013