MKTG2112
Consumer Behaviour
MKTG2112 is rated by StudentVIP members:
Textbooks
Sell your textbook for MKTG2112Consumer Behaviour
Leon G Schiffman, Aron O'Cass, Angela Paladino, Jamie Carlson
For sale by Tricia for $50
Consumer Behaviour: Implications for Marketing Strategy
Quester, Pascale
For sale by Shannon for $80
Notes
View all MKTG2112 notesMKTG2112 CONSUMER BEHAVIOUR - HD 1ST IN COURSE NOTES
Written by Brittanie
Covers all topics in Mktg2112 including all lecture material, reading and extra resources. Nothing i...
30 pages, 13000 words
MKTG2112 Textbook & Lecture Notes - Distinction
Written by Kelly
All 11 weeks of content (omitting 1 week of subject review & 1 week for mid-semester exam) - I've fo...
69 pages, 30000 words
Distinction MKTG2112 sem notes
Written by Emily
These notes cover everything throughout the semester, which includes the lecture slides, tutorials,...
46 pages, 17206 words
MKTG2112 (Consumer Behaviour) - Complete Notes for Final Exam (HD)
Written by Rebecca
Complete and comprehensive notes for the course, including tables and diagrams designed to make the...
77 pages, 12785 words
MKTG2112 Distinction Summary Notes
Written by Dan
Full Distinction course summary notes, typed with full equations and diagrams along with great expla...
4 pages, 1562 words
[HD] FINAL EXAM NOTES - TUTOR APPROVED
Written by David
These notes highlight the fundamentals concepts in MKTG2112. They have been built upon over a large...
51 pages, 20156 words
MKTG2112 FINAL exam preparation note [HD]
Written by Lydia
Comprehensive and well-organised note based on lectures, tutorials and textbook. Materials covered o...
48 pages, 12844 words
MKTG2112 Midterm exam preparation note [HD]
Written by Lydia
Comprehensive and well-organised note based on lectures, tutorials and textbook. Materials covered o...
50 pages, 10105 words
Detailed Notes - Came 3rd in Unit
Written by Erica
Extremely thorough notes that helped me to achieve a mark of 80 and equal-third place in this course...
30 pages, 7391 words
Consumer Behaviour - MKTG2112
Written by Samantha
Detailed notes from lectures, tutorials and the textbook. Includes examples and diagrams.
46 pages, 19279 words
Tutors
Become a tutor for MKTG2112Isabelle
$40 per hour
I am studying Commerce at Usyd, majoring in HR and Marketing. I tutor from home as well as universit...
Ryan
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Currently studying a B COM Liberal Studies at Sydney University. Happy to tutor at Sydney uni or...
Reviews
Interesting subject. Wasn't what I was expecting. Allocation of topics for assignment wasn't ideal as some topics seemed to have a lot more information available.
Anonymous, Semester 2, 2015
interesting subject
Anonymous, Semester 1, 2015
The subject wasn't what i had actually expected it to be about, but in the end, they were informative. The course isn't as organised as i would have liked it though.
Anonymous, Semester 2, 2015
The content was ok, but it didn't feel as exciting as MKTG1001 for some reason.
Anonymous, Semester 2, 2015
The subject was well organised and the content is not that difficult. Mid-semester exam was really easy and the cohort did really well, as it was a multiple-choice exam. The final exam was entirely short answer or extended response, but it was still not that hard, because the lecturer was very good in that she gave us two revision lectures in weeks 12 and 13.
Anonymous, Semester 2, 2014
There was nothing wrong with the subject itself. Content was pretty straight forward and not too hard to learn. Just like all marketing subjects, the exams requires memorizing and common sense. However, what i really hated all semester was the tutor. He taught decently, but was so unhelpful. Whenever we asked him for the assignment (because our topic was quite confusing) he would just give us a broad answer and said he couldn't reveal too much away because the lecturer didn't allow it. Isn't the whole point of the tutor to help students??? Due to the lack of help from him, we got a shit mark for our presentation and report because he said we didn't fully comprehend the question. WELL DUH, we told you that and you wouldn't explain it to us. He's also racist.