Principles of Marketing

Pearson Education Australia

For sale by Ling for $40

Principles of Marketing

Gary M. Armstrong, Stewart Adam, Sara Marion Denize, Philip Kotler

For sale by Thomas for $30

Principles of Marketing

Gary M. Armstrong, Stewart Adam, Sara Marion Denize, Philip Kotler

For sale by Thomas for $40

Principles of Marketing

Gary M. Armstrong, Stewart Adam, Sara Marion Denize, Philip Kotler

For sale by Caitlin for $40

Principles of Marketing

Armstrong, Gary et al

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Principles of Marketing

Gary M. Armstrong, Stewart Adam, Sara Marion Denize, Philip Kotler

For sale by Devina for $25

Marketing

Dhruv Grewal, Michael Levy, Shane Mathews, Paul Harrigan, Tania Bucic

For sale by Georgina for $80

Marketing

Bucic

For sale by Weijin for $50

Principles of Marketing

Gary M. Armstrong, Stewart Adam, Sara Marion Denize, Philip Kotler

For sale by Trisha for $30

Principles of Marketing

Gary M. Armstrong, Stewart Adam, Sara Marion Denize, Philip Kotler

For sale by Sally for $60

MARK1012 New Trimester Syllabus (HD)

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Notes integrate key material from lectures, tutorials, the textbook, and contemporary case studies....

23 pages, 4869 words

MARK1012

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Each section of my notes contains summarized points from chapter 1 to chapter 13 of the mark1012 rel...

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Complete Textbook Notes for MARK1012

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84 Pages of high-quality textbook notes covering every chapter from the textbook 'Marketing' by Dhr...

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MARK1012 Textbook Notes | WAM boost !!

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No need to read the Text book! Read these notes before class for easy CP!! Notes are the summarise...

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MARK1012 Full Course Notes (85, HIGH DISTINCTION)

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Notes covering the ENTIRE MARK1012 course, including the final exam. Received a High Distinction wit...

35 pages, 14127 words

MARK1012 Marketing Fundamentals Comprehensive Notes - Mark = 78

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Consolidated personal comprehensive notes from lecture slides and textbook with examples, equations...

98 pages, 27074 words

MARK1012 DISTINCTION CONDENSED NOTES

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MARK1012 DISTINCTION CONDENSED NOTES Clear formatting, easy to read Has all necessary formulas C...

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MARK1012 90/100 HD Notes

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Table of Contents Chapter 1: Overview of Marketing...

57 pages, 13891 words

MARK1012 distinction notes

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My notes are primarily from the textbook, with any important information from lectures and tutorials...

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MARK1012: Marketing Fundamentals Notes 2017

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Full notes including week by week topics summarised from the prescribed textbook and lecturers comme...

65 pages, 20614 words

Samuel

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Cole

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Reviews

I really enjoyed this course!! Lectures were usually good, we had different guest speakers each week so sometimes they were good, sometimes not. I liked the tutorials, my tutor was really nice & facilitated some good discussions. You get participation marks in the tutorials which are really easy to earn as long as you know the content (just keep talking & you’ll surely get them, for the 2 marks I would just talk twice in each tutorial & I usually got full marks each time). The quizzes were hard just because the time limit was very restricting, my advice is to not dwell too long on any one question— choose your best guess & move on, you can come back to it later if you have time. I finished both quizzes & got good marks in both of them by doing this. The final 12 hour report was quite manageable but I felt that it was a bit subjective (“what would you recommend” for something was one of the questions if I recall correctly). You also have to do a group presentation which is a bit nerve wracking, but it’s just for questions from the textbook. Overall I thought it was a good course, very easy to keep up with the material. However, the assessments could be modified. I loved my tutor but felt the main lecturer should’ve been a bit more involved.

Anonymous, Semester 1, 2018

The lecturer lady was horrible, my tutor was more horrible. Quizzes are jokes (you would not be able to even finish the quizzes) No Lecture recording, No student discussion where you can ask questions, therefore no communication at all. How could they expect us to learn anything with this environment?

Anonymous, Semester 2, 2017

Did not even study for this course, easy marks and a wam booster

Anonymous, Semester 1, 2018

Pretty bland and boring, quizzes had 60 questions for 20 minutes which meant we were struggling to even finish the quiz let alone try and do well. The final report is subjective and there is a lot of group participation where the tutor will not tell you if you are doing an adequate amount of participation during class.

Anonymous, Semester 2, 2017

Simply understanding based and very helpful in the future. Just needs active participation in tutorials and individual critical analysis of concepts.Involves various case studies to grasp from

Anonymous, Semester 2, 2017

Loved it! The content was easy but linked to real life and could be applied practically in tutorials. The presentations were also really fun to participate in and give, and my tutor (Yasmina) was excellent in how she engaged the class and used her own experiences to teach us.

Anonymous, Semester 1, 2017

I thought this would be an excellent subject in order to get a glimpse at a future in marketing, however the course is very specific rather than broad, which you would expect of a first year course. The heavy focus on group work made the subject even worse, as if you are stuck with a bad group you will inevitably do poorly.

Anonymous, Semester 2, 2015

My tutor Seiya, is awesome and I love him. Razzak makes the lecture materials so easy to cover. He's 100%, well both of them are. The only thing is make sure you don't choose a shitty group because that may wreck you for the rest of the semester.

Anonymous, Semester 2, 2016

Content is pretty dry but easy to understand. Lecturer not very engaging and tutor very laid back. A lot of group work so make sure you start the assignments early and get in with a decent group of people. Final exam easy, passable with not much study.

Anonymous, Semester 1, 2016

Enjoyable course to take! A lot of information, material and resources are given to you. Important to note it is a very content based subject. Only downfall is the amount of group work - make sure your group is proactive in getting assessments organised and completed.

Anonymous, Semester 2, 2015