Marketing Principles

O. C Ferrell, William M. Pride, Bryan A. Lukas, Sharon Schembri, Outi Niininen

For sale by Oliver for $45


Greg Elliott

For sale by Amelia for $40

Marketing Principles

O. C Ferrell, William M. Pride, Bryan A. Lukas, Sharon Schembri, Outi Niininen

For sale by Luckshana for $50


Elliott G et al

For sale by An for $65

Marketing Principles

O. C Ferrell, William M. Pride, Bryan A. Lukas, Sharon Schembri, Outi Niininen

For sale by Barbara for $50

Marketing Principles

O. C Ferrell, William M. Pride, Bryan A. Lukas, Sharon Schembri, Outi Niininen

For sale by Hannah for $25

Financial Reporting Handbook 2016 Australia

C. Caanz

For sale by Shiyu for $60


Elliot, Rundle-Thiele, Waller, Smith, Eades, Bentrott

For sale by Mia for $60

Marketing (Au) 4E Print on Demand (Black and White)

Greg Elliott, Ingo Bentrott, Liz Eades, Sharyn Rundle-Thiele, Sandy Smith, David Waller

For sale by Anastasia for $90


Written by Leon

A comprehensive and detailed set of HD notes that summarises all content with additional examples an...

235 pages, 45764 words

MKC1200 Notes (82% mark)

Written by Yakir

These notes were carefully crafted and used throughout the semester and the final exam to score 82%...

29 pages, 4649 words

Principles of Marketing - Summary Book

Written by Adam

This set of notes is the only companion you will need as you progress through your Principles of Mar...

49 pages, 14818 words

Comprehensive Textbook/Lecture notes

Written by Sasha

This is a set of comprehensive notes, compiled from the textbook, lectures videos and tutorials. The...

82 pages, 13220 words

MKC1200 HD semester notes

Written by Emily

These notes were comprehensively made throughout the semester and cover all topics/weeks included in...

28 pages, 12778 words

MKC1200 Summary Notes (HD 90)

Written by Phoebe

Simple to understand, detailed explanations of all the concepts required to learn for the unit!...

63 pages, 20145 words

MKC1200: Principles Marketing Notes

Written by Matthew

Easy to understand content. Simplified but detailed. Mark of 78 overall. All topics covered: - W...

14 pages, 5233 words

MKC1200 Notes

Written by Georgia

MKC1200 detailed notes on the entire course Organised week by week Heaps of diagrams & easy to...

57 pages, 9819 words

High HD MKC1200 Principles of Marketing notes

Written by Georgia


30 pages, 7896 words

Principles of Marketing (MKC1200) - Course Notes

Written by Stefano

Extensive theoretical and practical application of the unit. Information is derived from textbook...

58 pages, 9531 words


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This unit is pretty easy, and mostly interesting. If you put in the work and study properly it should be an easy D or HD.

Anonymous, Semester 2, 2018

Fun, interactive unit, and a pretty easy pass if you want! But you have to go and interact in tutorials. Dont bother buying the textbook, its on the library website!

Anonymous, Semester 1, 2018

Pretty boring for something that I expected to be creative and interesting. It is taught very badly - the online modules just read over the powerpoint slides and the tutorials are considerably worse. The tutorials are basically just a second lecture, as there is hardly any student involvement. There is no excitement in this unit, whatsoever.

Anonymous, Semester 1, 2018

easy but boring

Anonymous, Semester 2, 2016

Fun unit, straight forward. Although, it would be even better if the lectures were recorded........

Anonymous, Semester 2, 2016

Easy subject, content is pretty legit unlike management, Stuff could be tough to remember if you cram. Pro tip: remember your stuff week by week and you'll be fine.

Anonymous, Semester 2, 2016

Very Easy. Subject delivery has obviously been made to be as cheap as possible. Online multi choice quiz has automatic marking so money saved there. In tutorial multi choice quizzes are done in groups of four or more (no joke, a group test) to save the number of assessments than need to be marked. Not necessarily anything wrong with this but its certainly did not cost them the $1305 you paid for the subject.

Anonymous, Semester 1, 2016

Easy subject. Content can be fairly dry.

Anonymous, Semester 2, 2013