Services marketing

Jochen wirtz, Christopher lovelock

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Services Marketing MMK251 HD Quality Notes

Written by Henry

85 overall grade Thoroughly covers all topics Topic 1 - Marketing in the Service Economy To...

45 pages, 8852 words

Services Marketing Notes

Written by Liam

Lecture and Seminar Notes + Revision + Assignment Tips Topic 1: Marketing in The Service Economy T...

38 pages, 5144 words


Written by Jordan

Full lecture notes with examples and diagrams. everything covered in these notes. All I used to stud...

60 pages, 11339 words

Services Marketing Notes

Written by Emily

Just a compilation of all my notes for the exam

48 pages, 12591 words


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Unit Chair is useless, takes ages to respond to questions on Cloud, resources are difficult to find in some cases. Assignment is fairly easy if you go through the textbook and work alongside it. START EARLY!. Exam & concepts easy enough. Passed with HD.

Anonymous, Semester 2, 2016