Marketing Strategy Case Study notes

Description

Marketing Strategy weekly case study notes: - Weekly case studies unpacked - Marketing analysis of each case - Reference to Marketing theories - Answers to discussion questions Case Studies: 1. Brannigan Foods: Strategic Marketing Planning 2. Ford Ka: The Market Research Problem 3. Brita: In Search of a Winning Strategy 4. Reversing the AMD Fusion Launch 5. The Walt Disney Studios 6. Pedigree Growth Strategy 7. Ocado 8. Choosy 9. Wattpad