MKTG1001 Notes
Subject notes for Macq. MKTG1001
Description
- A detailed notes document of all the topics from Week 1 to Week 12 (No new content for Week 13) - Notes cover all content required for essay writing and weekly quizzes Topics Covered: - Marketing and its role in society - Segmentation and targeting - Differentiation and positioning - Consumer Behaviour - Planning - Product - Promotion - Price - Place - Marketing Research - Sustainable marketing
Macq.
Semester 2, 2021
36 pages
10,935 words
$49.00
1
Campus
Macq., North Ryde
Member since
February 2021
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