Description

Topics 1. Patents 2. Breach of confidence 3. Copyright 4. Trade Marks 5. Designs 6. Passing Off & s18 7. Advertising 8. Selling Techniques These complete notes which contain all legislation and relevant cases were used in the exam and allowed me to score a HD (86). The notes are formatted through headings and sub headings that make the notes very easy to follow and understand. They cover all lectures, workshops and relevant textbook chapters from Marketing and the Law 5th edition. Within these notes are sample/model responses (including case analogies) which can be used effectively in the exam. I am studying a double degree in Law/Commerce so have been able to integrate the note-making skills from more difficult law subjects as part of this marketing unit, making these notes exemplary. NB: These are notes from the equivalent Marketing Law (BTC3300) at Monash University Clayton Campus for which the same content is taught.


Monash

Semester 2, 2020


202 pages

52,046 words

$49.00

29

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