Marketing Law Comprehensive Notes
Subject notes for Monash BTC3300
Description
These notes summarise the topics in Marketing Law and is really useful for the exam. All legislation and cases are included. Topics include: 1. Introduction to Law and Marketing Law 2. Patents 3. Confidential Information 4. Copyright 5. Designs 6A. Trademarks 6B. Protection of Reputation - Passing Off and ACL 7. Advertising and Selling Practices 8. Franchising 9. E-marketing and E-commerce
Monash
Semester 2, 2019
53 pages
22,818 words
$39.00
8
Campus
Monash, Clayton
Member since
December 2018