EIM- Textbook Summary Notes
Subject notes for WSU 200911
Description
These notes cover all of the textbook chapters from 1-11. These notes act as a tool to focus on the certain chapters being examined. Topics covered include: Chapters 1- The Clever Country 2- Creativity, Innovation, Opportunties 3- Marketing The Environment 4- Identifying Customers 5- Elements of the Marketing Mix 6- Economic Demand and Supply 7- Economic Decisions and Marketing Structure 8- Market Structures 9- Business Markets 10- The Entrepreneurial Process 11- Starting an Enterprise
WSU
Semester 2, 2018
53 pages
23,470 words
$34.00
14
Campus
WSU, Parramatta
Member since
February 2018