UTS

Autumn session, 2018


Marketing Foundations 24108 Notes 2018

66 pages

12,717 words

$29.00

1

Description

Comprehensive nots on the full subject.
Includes diagrams, definitions, tables and all relevant information for the whole subject.

Topics included:
- Market research
- Consumer behaviour
- Markets
- Product
- Price
- Promotion
- Place
- Services, social and not for profit marketing
- Digital marketing
- International marketing
- Data and analytics
- Summary section

Author

Angelina

Campus

UTS, Broadway & Markets

Member since

November 2018