MKTG1001: Principles of Marketing - Complete Notes for Mid Semester & Final
Subject notes for ACU MKTG100
Personally, I found this subject quite difficult to get my head around at first. But after developing my own notes, I became more accustomed to the theory and application to do well in this course.
The complete notes uploaded gives students a great chance to understand the content necessary not only to ace the FINAL EXAM, but especially the difficult ASSIGNMENT.
The notes give a broader application of the theory discussed in each lecture and the chance to engage in real-life marketing.
All key points are labelled in subheadings/colour coding ect to emphasise the key points discussed!
Good luck fellas!
Semester 1, 2017