Description

Extensive Pricing Strategies and Tactics notes compiled from both the textbook and lecture slides that allowed me to get a HD in this subject. Topics covered within these notes include:
- Introduction to Pricing
- Strategy and Price Positioning
- Psychology of Pricing
- Economy I
- Economy II
- One Dimensional Prices
- Multi-Dimensional Pricing Strategies I
- Multi-Dimensional Pricing Strategies II
- Multi-Dimensional Pricing Strategies III
- Long Term Price Optimisation
- Price Implementation, Ethics and Law


UTS

Semester 1, 2017


66 pages

8,862 words

$34.00

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