Essentials of Services Marketing

Jochen Wirtz, Christopher H. Lovelock, Patricia Chew

For sale by Cody for $50

Essentials of Services Marketing

Jochen Wirtz, Patricia Chew, Christopher Lovelock

For sale by Kyla for $40

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Reviews

Challenging but good class, learned a fair bit about services marketing.

Anonymous, Semester 1, 2017