Description

Includes 12 weeks of lecture and study notes, will be very useful for exams and your study. Topics: WEEK ONE: What is Global Business? WEEK TWO: Distance and Frictions (Globalisation of markets and internationalisation of firms) WEEK THREE: Cultural Simulation (PLAYED THE GAME BAFA BAFA NO LECTURE) WEEK FOUR: National Cultures (The Cultural Environment of International Business) WEEK FIVE: International Trade and National Competitiveness WEEK SIX: Political and Legal Systems in National Environments WEEK SEVEN: Organisation and Strategy in the International Firm WEEK EIEGHT: Global Market Opportunity Assessment WEEK NINE: Exporting and Global Sourcing WEEK TEN: Foreign Direct Investment and Collaborative Ventures WEEK ELEVEN: Licensing, Franchising and Contractual Strategies WEEK TWLEVE: Corporate Governance, Ethics, CSR and Sustainability


USYD

Semester 1, 2020


50 pages

15,012 words

$34.00

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