HD Marketing Fundamentals Notes
Subject notes for Macq. MKTG101
Description
HD comprehensive and detailed notes include all lecture, tutorial and textbook chapter material :) Easy to read, understand and memorise with supporting graphs, definitions, tables and examples. Topics covered: - Segmentation, Targeting, Positioning (STP) - Product life cycle & Branding - Price - Promotion - Place - Services Marketing - Planning, Implementation, Evaluation
Macq.
Semester 1, 2018
19 pages
7,719 words
$39.00
Campus
Macq., North Ryde
Member since
February 2018