Description

Highlights of each week's lectures Notes from tutorial Notes from MailChimp demonstration Topic List: - Overview and Into to E-business - Strategic E-marketing Planning & E-business Models - E-marketing environments - Understanding E-consumers - Online Value Creation - Customer Acquisition and Management - Pricing - Distribution


Macq.

Semester 1, 2018


12 pages

3,292 words

$29.00

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Campus

Macq., North Ryde

Member since

November 2013