Description

List of Chapters to study for the exam: [Book: MKTG10, 10th Edition, Lamb, C., Hair, J. and McDaniel, C. Cengage] Chapter 12: Services and Non-profit Organisations Chapter 15: Marketing Communications Chapter 16: Advertising, Public Relations & Sales Chapter 18: Social Media & Marketing


Curtin

Semester 2, 2017


19 pages

3,439 words

$29.00

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Curtin, Bentley

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May 2019