MKC HD+ NOTES
Subject notes for Monash MKC1200
Description
HD+ notes only thing I looked at before exams Topic List: 1. Introduction 2. Marketing environment 3. Marketing research 4. Buyer behaviour 5. Segmentation, targeting, positioning 6. Product decisions 7. Pricing decisions 8. Places decisions 9. Services, extended marketing mix
Monash
Semester 1, 2018
24 pages
5,605 words
$39.00
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