UniMelb

Semester 1, 2018


H1 MKTG30012 Business Ethics COMPLETE Summary Notes

36 pages

9,835 words

$39.00

9

Description

Full lecture summary with additional information from tutorials.

Lectures for this subject are always overloaded with images and reliant on the lecturer for actual content, these notes will help you quickly summarise key weekly theory points to prepare you for case discussion in tutorials!

Topics covered:
1. What is Business Ethics
2. CSR
3. Ethical Theory
4. Ethical Decision Making
5. The Business Case for Business Ethics
6. Critical Perspectives
7. Civil Society and Government Issues
8. Environmental Issues
9. Consumer Issues
10. Consumer Issues 2
11. Employee Issues