MKTG1501 Midsem Notes
Subject notes for UQ MKTG1501
Description
Topics 1-7: 1. What is Marketing 2. Creating Value (and Competitive Advantage) 3. Strategy and Planning 4. Consumer Behaviour 5. Marketing Environments 6. Segmentation 7. Products and Services
UQ
Semester 1, 2018
28 pages
3,985 words
$29.00
Campus
UQ, St Lucia
Member since
February 2015
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