Semester 2, 2017

Marketing Research Notes

39 pages

3,713 words



This document of weekly summaries has been well-organised and set up in a way that is clean, appealing and easy to follow.

It is also very reliable being the latest set of notes available and is sure to provide you with all the required information, as notes are not only from lecture slides but most importantly, have been elaborated from my reading of the prescribed book.

So go through this document thoroughly to give yourself the best chance of attaining a strong grade!