MKT1MDP
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Textbooks
Sell your textbook for MKT1MDPMarketing Principles
O. C Ferrell, William M. Pride, Bryan A. Lukas, Sharon Schembri, Outi Niininen
For sale by Ashleigh for $50
Marketing Principles
O. C Ferrell, William M. Pride, Bryan A. Lukas, Sharon Schembri, Outi Niininen
For sale by Kim for $100
Marketing Principles
O. C Ferrell, William M. Pride, Bryan A. Lukas, Sharon Schembri, Outi Niininen
For sale by Britt for $55
Notes
View all MKT1MDP notesSummarised textbook and lecture notes
Written by Caitlin
These notes cover the main 13 topics; -key concepts in marketing -Marketing Environment, Social R...
75 pages, 16218 words
Principles of Marketing
Written by Kaylee
Chapter Summary including tables, colour and definitions. Help you get a head start on your notes an...
40 pages, 7949 words
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Such interesting, useful and applicable subject material; an excellent introduction to Marketing. Great as an elective too! The assessment tasks/ exam were well prepared and structured in a way that was easy to understand and complete. Also highly recommend.
Anonymous, Semester 2, 2015
Did this as an elective and it's a great introduction to marketing. Lots of content covered in a fun and interesting way. Definitely recommend to other students!
Anonymous, Semester 1, 2014
The most interesting and enjoyable subject to date. Fantastic teacher, textbook and content. Highly recommend.