Despite having no expectations, this is one of the better Marketing subjects. Lecturer Danielle and tutors (I had Sarah) are helpful and are knowledgeable. Assessments were all very straightforward, however group assignment experiences will vary on your team members. Exam was also quite straightforward, given the previous years papers you can pretty much guess what the essay topics will be. Good/bad point is that quite a few lectures were not examinable, not sure what the point of learning them was. Textbook is not necessary for studies but is sometimes helpful.

Seems easy during the course but very hard to get high mark in exam.

Group assignment presentation was meh. Overall subject was easy to understand.

Awesome subject, great content, fantastic tutors and a highly valuable subject.

Great use of practicality and theory

Great subject! Danielle is an excellent lecturer and excites the students with lots of different examples of good and bad advertisements on youtube. The subject was fun although there is a lot of content to study for the exam.