MKTG20008
Strategic Marketing
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View all MKTG20008 notesH1 Exam Notes
These are the notes I used to help me study for the strategic marketing exam. I made some extra diag...
36 pages, 9995 words
Strategic Marketing Notes
Extensive strategic marketing notes including all application and strategies. Includes case studies...
18 pages, 2764 words
COMPLETE Strategic Marketing MKTG20008 Summary Notes SEM 2 2017
Includes full summary notes from both lectures and tutorials!
80 pages, 10861 words
Tutors
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Reviews
Shala was an amazing tutor who answered all our questions if we had any and made the time and effort to make sure the assignment was well co-ordinated, while providing intellectually stimulating questions that helped us complete our assignment to the highest standard possible, providing constructive criticisms in a bid to improve our overall grades. The in-tute scratch cards were so fun and helped to create team bonding. I would highly recommend this subject to anyone seeking to learn about strategic marketing.
Anonymous, Semester 2, 2019
Loved this subject. It was so engaging and the trade show was very interesting.
Anonymous, Semester 2, 2017
The assignments are heavy. Lecture content are boring and hard to study for exam.
Anonymous, Semester 2, 2017
Enjoyable subject relative to current industry issues and trends. Group assignments were pretty straight forward.
Anonymous, Semester 2, 2017
This subject is great and the assignments are relevant to marketing in the real world. Relatively easy to do well in the subject, and it's not very burdensome because both the assignments are done in a group of four students. Just got to make sure you choose your members well. Other than that, Greg was a fun tutor and Shala was a great lecturer, and the quizzes she prepares for our weekly tutorials were very helpful in helping us revise our content.
Anonymous, Semester 2, 2017
Shala makes the subject practical and fun. It's great to hear how Strategy is used in the real world from someone who has industry experience and can relate it.The tutes have many activities to keep you engaged.
Anonymous, Semester 2, 2017
Greg's lectures are honestly fun to attend. He's very experienced and approaches the subject at a more practical mindset--which i really appreciate. In contrary to friends' comments, i think the textbook was useful to have especially when the theories get complicated. The assignments are tough, but work hard on the first one and that will definitely support you for the second.
Anonymous, Semester 2, 2016
Greg is a great lecturer. He tries to really make students understand what marketing is like in the "real world". If you have the chance, go to Tom's tute! The assignments are a lot of work (especially the first one), don't do it last minute ;)