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NotesView all MKTG3501 notes
Written by Narissa
These notes include summarised content from Lectures 2, 3, 5, 7. These were all assessable topics fr...
17 pages, 3000 words
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Was terrific to work with a real client! This course is very practical, it was also really exciting. At beginning of semester teams had the option of approx. 15 REAL LIFE clients to apply for (sized from reasonably well-known medium sized companies to student start ups). I suggest pitching for businesses you could get excited about to make the class more fun and the assessment content more relateable. Tip for a great pitch- think about what qualities and knowledge your team can bring the project. Also don't be afraid to befriend tutors and lecturer, they are really helpful for the assessment (e.g. when you might need to consider different approaches), they're also really nice.