Marketing Principles: Trading and Exchange
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Easy, breezy first year Marketing subject.
Anonymous, Semester 1, 2014
A course that provides the basics of marketing principles and concepts in practice. The textbook was well written and therefore very easy to read and understand.. The lecturer was outstanding and very engaging amongst students which made lectures very easy to go to, and also I had a great tutor, she was tough but brilliant!
Anonymous, Semester 2, 2015
Quite a basic course, but good to understand the essentials of marketing. However the tutor I had was quite poor and made the tutorials more about conjecture than fact.