Marketing Strategy

O. C. Ferrell, Michael Hartline, Bryan W. Hochstein

For sale by Olivia for $100

Marketing Planning and Strategy Case Study Summaries - HIGH DISTINCTION LEVEL

– Over 40 case studies discussed throughout the MPS lectures with links to their relevance to the co...

16 pages, 5637 words

Exam Scaffold Notes for MPS

These Scaffold Notes cover the substantive course material from MPS. These topics include: - What i...

32 pages, 4904 words

HD - Marketing Planning and Strategy Notes

My notes summarise the lecture notes and prescribed readings. They are perfect for the mid sem/final...

18 pages, 5630 words

HD Marketing Planning & Strategy notes

Succinct notes covering chapter 1 to 5, and 7. All of the lecture content is condensed in preparatio...

28 pages, 4187 words

Lecture + Chapter notes for Marketing Planning & Strategy 24415

Complete set of notes with all lecture notes and corresponding chapter readings/notes typed out in a...

85 pages, 7512 words

HD Marketing Planning and Strategy Study Notes

- 40 pages of in-depth notes taken in both lectures and tutorials throughout the course - Includes...

40 pages, 16800 words

Claudia

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Alexandra

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Kye

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Kelly

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Jane

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Reviews

We had Jan as our lecturer! Best lecturer ever! He explained content really well and in an interesting manner. A really good subject with real-life applicable theories and matrices.

Anonymous, Semester 2, 2015