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Goal Paperback – 1 July 2004

4.6 out of 5 stars 449 ratings

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Written in a fast-paced thriller style, The Goal is the gripping novel which is transforming management thinking throughout the Western world. The author has been described by Fortune as a 'guru to industry' and by Businessweek as a 'genius'. It is a book to recommend to your friends in industry - even to your bosses - but not to your competitors.

Alex Rogo is a harried plant manager working ever more desperately to try and improve performance. His factory is rapidly heading for disaster. So is his marriage. He has ninety days to save his plant - or it will be closed by corporate HQ, with hundreds of job losses. It takes a chance meeting with a colleague from student days - Jonah - to help him break out of conventional ways of thinking to see what needs to be done.

The story of Alex's fight to save his plant is more than compulsive reading. It contains a serious message for all managers in industry and explains the ideas which underline the Theory of Constraints (TOC) developed by Eli Goldratt. Eliyahu M. Goldratt is an internationally recognized leader in the development of new business management concepts and systems, and acts as an educator to many of the world's corporations. The 20th anniversary edition includes a series of detailed case study interviews by David Whitford, Editor at Large, Fortune Small Business, which explore how organizations around the world have been transformed by Eli Goldratt's ideas.

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  • Publisher ‏ : ‎ North River Pr
  • Publication date ‏ : ‎ 1 July 2004
  • Edition ‏ : ‎ 3rd
  • Language ‏ : ‎ English
  • ISBN-10 ‏ : ‎ 0884271781
  • ISBN-13 ‏ : ‎ 978-0884271789
  • Item weight ‏ : ‎ 662 g
  • Dimensions ‏ : ‎ 16.51 x 4.45 x 23.5 cm
  • Customer Reviews:
    4.6 out of 5 stars 449 ratings

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Eliyahu M. Goldratt
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Eliyahu M. Goldratt was an educator, author, physicist, philosopher and business leader, but first and foremost, he was a thinker who provoked others to think. Characterized as unconventional, stimulating, and "a slayer of sacred cows," he urged his audience to examine and reassess their business practices with a fresh, new vision.

Dr. Goldratt is best known as the father of the Theory of Constraints (TOC), a process of ongoing improvement that continuously identifies and leverages a system’s constraints in order to achieve its goals. He introduced TOC’s underlying concepts in his business novel, The Goal: A Process of Ongoing Improvement, which has been recognized as one of the best-selling business books of all time. First published in 1984, The Goal has been updated three times and sold more than 7 million copies worldwide. It has been translated into 32 languages.

Heralded as a "guru to industry" by Fortune magazine and “a genius” by Business Week, Dr. Goldratt continued to advance the TOC body of knowledge throughout his life, building on the Five Focusing Steps (known as the process of ongoing improvement or POOGI) with TOC-derived tools such as Drum-Buffer-Rope, Critical Chain Project Management (CCPM) and the Thinking Processes. He authored ten other TOC-related books, including four business novels.

Born in Israel on March 31, 1947, Dr. Goldratt earned a Bachelor of Science degree from Tel Aviv University, and a Master of Science and Doctor of Philosophy from Bar-Ilan University. He is the founder of TOC for Education, a nonprofit organization dedicated to bringing TOC Thinking and TOC tools to teachers and their students, and Goldratt Consulting. In addition to his pioneering work in business management and education, Dr. Goldratt holds patents in a number of areas ranging from medical devices to drip irrigation to temperature sensors. He died on June 11, 2011, at the age of 64.

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  • Carlo C.
    5.0 out of 5 stars Da leggere
    Reviewed in Italy on 9 February 2013
    Format: PaperbackVerified Purchase
    Il primo libro di Goldratt. Lo considero un capolavoro. Per chi dirige o gestisce impianti produttivi o progetti complessi (vedere al riguardo anche "Critical Chain" è veramente difficile non identificarsi nel protagonista del racconto, che si condividano o meno le teorie di Goldratt. Da moltissimi spunti di riflessione.
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  • Michael Magallon
    5.0 out of 5 stars Put this book on your reading list ASAP
    Reviewed in the United States on 5 June 2010
    Format: PaperbackVerified Purchase
    First and foremost, this is the best business related novel I have read thus far. As a senior engineering student I spend a great deal of time with my nose in textbooks studying production system bottlenecks along with countless other production issues. Needless to say that the authors of these textbooks do not consider the dryness of the technical material a detraction, its engineering after all. In contrast, The Goal deals with many of the same issues my fellow classmates and I grapple with in an appealing and engaging approach. The way the author, E. Goldratt, weaves an interesting back story of a troubled engineer turned manager with an astute evaluation of complex production issues brings to life the dead equations and theory in our textbooks.

    There are several cleaver analogies the author uses to explain the theory of constraints to the reader who may not be an engineer. The Boy Scout story involves a troupe out on a hike that seems to keep falling behind schedule and getting separated. The main character and troubled engineer, Alex Rogo, is the troupe leader and decides to solve the disorganization problem by conducting a few experiments. He finds that a plump scout named Herby is holding everyone back as he is the slowest hiker, then compares this situation with a production system and thus a bottleneck is explained.

    The matchstick game is also a practical, basic explanation of constraints. The experiment sets up some scouts in a row, each with a bowl. They are to roll a die and pass the number of matchsticks prescribed by the die to the next scout down the line. If the number on the die is greater than the number of matchsticks they have in their bowl they are to pass their entire matchstick inventory to the next scout. Although each boy has the capacity to roll a 6 every time on his turn, statistically this is nearly impossible. This experiment demonstrates the variation production cells naturally experience and how this variation affects the next production center down the line.

    There are some interesting characters that seem completely out of place in the story. One such character is Jonah, which is Alex's old college physics professor turned business consultant. As Alex's troubles mount Jonah becomes his professor once again, and like most college professors, only gives Alex enough information to solve the problem on his own. It is interesting that the Goldratt is himself a physicist turned business consultant. I would venture to say that the relationship between Jonah and Alex in the book is representative of the author and reader relationship; an expert advising a novice. Another reason Goldratt may have made Jonah a physicist was to lend an air of scientific method to business problem solving.

    The book also provides some practical, simple tricks to deal with production problems. One of these is to relocate an in-process inspection operation before a bottleneck station to off-load production demand through it. I could go into all the technical issues dealt with in the book such as: how to increase throughput, reduce inventory and operating expenses, how to deal with changing bottlenecks, and the like but there are textbooks that better deal with that sort of thing.

    It is worth mentioning that there are some really interesting production system modeling software packages out there, such as Arena, which can mimic production systems very well and facilitate system experimentation to solve throughput problems.

    I sincerely wish that I had this book imbedded somewhere in my required reading list in my first year engineering courses, it would have made all those long hours of textbook work seem a little more relevant.

    Michael Magallon
  • Lewis
    5.0 out of 5 stars Great business book
    Reviewed in Japan on 18 December 2013
    Format: PaperbackVerified Purchase
    とてもいい本です。ビジネスならこれが必要。
    A must read for businesspeople.
  • Philip Marris
    5.0 out of 5 stars Bestseller mondiale publié en 20 langues et 3 millions d'exemplaires
    Reviewed in France on 7 May 2012
    Format: PaperbackVerified Purchase
    A lire absolument.

    Le bestseller mondiale publié en plus de 20 langues et plus de 3 millions d'exemplaires. C'est ce livre qui à été l'élément fondateur de l'approche de la "Théorie des Contraintes".

    Si vous ne l'avez pas lu il faut le lire. Si vous ne l'avez pas lu depuis plus de 10 ans relisez le !

    En passant un hommage à l'auteur Eliyahu Goldratt qui a été le premier à osez écrire un roman d'entreprise ou business thriller (dans les années '80 pour la première édition).

    Vous ne regarderez plus jamais une usine de la même manière.
  • Ioan Stoia
    5.0 out of 5 stars Business book mit Thriller Touch
    Reviewed in Germany on 23 June 2014
    Format: PaperbackVerified Purchase
    Obwohl ein Business Book der viel mit speziellen Begriffen aus der Produktion hantiert, liest sich das Buch schnell und gibt wahrlich richtige denkanstoße in richtung Brechen mit dem Alten, verkrusteten und Betriebsblindheit.
    Das Buch ist nicht langweilig sondern schafft die Interesse des Lesers zu bändigen und mit der Hauptgestalt zu erleben und zu spüren wie dieser, nicht nur auf privater als auch auf beruflicher Ebene den ultiativen Rettungsversuch startet. Die Fabrik die er leitet und seine Ehe stehen auf der Kippe und ein Treffen mit einem alten Bekannten hilft ihm Schritt für Schritt die richtigen Fragen und Antworten zu stellen und zu finden und daraus die entsprechenden Maßnahmen einzuleiten. An seiner Seite stehen enge Mitarbeiter die ihn unterstützen und es ihm ermöglichen die Wende zu schaffen. Das Buch ist schnell gelesen, muss meiner Meinung nach ein zweites Mal in Ruhe gelesen werden um die Essenz rauszupicken um es u.U. auch bei sich am Arbeitsplatz anzuwenden.
    Einfach toll und empfhlenswert!!! Dafür 5 sterne.