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Michael R. Czinkota
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International Marketing Paperback – 1 January 2004

by Michael R. Czinkota (Author), Ilkka Ronkainen (Author)
4.7 out of 5 stars 7
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There is a newer edition of this item:

International Marketing
International Marketing
$169.07
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Previous page
  1. Print length
    704 pages
  2. Language
    English
  3. Publisher
    South-Western
  4. Publication date
    1 January 2004
  5. ISBN-10
    9780324282894
  6. ISBN-13
    978-0324282894
  7. See all details
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Product details

  • ASIN ‏ : ‎ 0324282893
  • Publisher ‏ : ‎ South-Western; 7th edition (1 January 2004)
  • Language ‏ : ‎ English
  • Paperback ‏ : ‎ 704 pages
  • ISBN-10 ‏ : ‎ 9780324282894
  • ISBN-13 ‏ : ‎ 978-0324282894
  • Customer Reviews:
    4.7 out of 5 stars 7

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  1. Michael R. Czinkota

    Michael R. Czinkota

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  2. Vern Terpstra

    Vern Terpstra

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Customer reviews

4.7 out of 5 stars
4.7 out of 5
7 global ratings

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sheraz jillani
5.0 out of 5 stars Five Stars
Reviewed in the United Kingdom on 29 November 2016
Verified Purchase
Great Book....
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Javier Villuendas Bazan
4.0 out of 5 stars Truly recommended
Reviewed in Spain on 17 August 2015
Verified Purchase
It was a really complete book, and truly useful if you are interested in the international trade scope. I only found one inconvenient, it's not updated.
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Karen
5.0 out of 5 stars International Marking
Reviewed in the United States on 29 December 2012
Verified Purchase
I needed this book while in college. Half.com had the best prices for books. I never ordered any of my books from school. I believe they found out most of the students were getting their books from Amazon, so they started making their books custom, we then had to purchase from them. What a bummer!
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