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International Business: Themes and Issues in the Modern Global Economy Hardcover – 13 May 2010

5.0 out of 5 stars 10
Edition: 2nd

There is a newer edition of this item:

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Review

Praise for the previous edition:

'Johnson and Turner balance their strong European examples with broader use of relevant theory. They explore the newer issue of corporate and social responsibility, greening the MNE, and the regionalization of international business strategy.' - Alan M. Rugman, Oxford and Indiana University

'A highly readable text that provides a comprehensive guide to the intriguing complexities of international business.' - Dr John Ellis, Bournemouth Business School

'This valuable new text introduces and integrates topical issues and the variety of perspectives from which they may be viewed. It provides a very good foundation for an understanding of the background against which international business and management decisions are made in today's dynamic global environment. It is especially relevant to see SMEs, green issues and energy given special consideration.' - Stuart Rooks, Oxford Brookes University

Review

Praise for the previous edition:

'Johnson and Turner balance their strong European examples with broader use of relevant theory. They explore the newer issue of corporate and social responsibility, greening the MNE, and the regionalization of international business strategy.' - Alan M. Rugman, Oxford and Indiana University

'A highly readable text that provides a comprehensive guide to the intriguing complexities of international business.' - Dr John Ellis, Bournemouth Business School

'This valuable new text introduces and integrates topical issues and the variety of perspectives from which they may be viewed. It provides a very good foundation for an understanding of the background against which international business and management decisions are made in today's dynamic global environment. It is especially relevant to see SMEs, green issues and energy given special consideration.' - Stuart Rooks, Oxford Brookes University

Product details

  • Publisher ‏ : ‎ Routledge; 2 edition (13 May 2010)
  • Language ‏ : ‎ English
  • Hardcover ‏ : ‎ 528 pages
  • ISBN-10 ‏ : ‎ 0415437636
  • ISBN-13 ‏ : ‎ 978-0415437639
  • Dimensions ‏ : ‎ 19.69 x 2.54 x 24.77 cm
  • Customer Reviews:
    5.0 out of 5 stars 10

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Debra Johnson
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