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BCOM 3 (with Printed Access Card) Paperback – 15 February 2011

by Carol M. Lehman (Author), Debbie D. Dufrene (Author)
4.2 4.2 out of 5 stars 13 ratings
Edition: 3rd
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Offers various examples, redesigned documents, and effective technology, such as Write Experience and CourseMate interactive online teaching and learning solution, to support the learning and teaching processes. This title also offers coverage of the business communication concepts important for business success.
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  1. ISBN-10
    1111527776
  2. ISBN-13
    978-1111527778
  3. Edition
    3rd
  4. Publisher
    South West College ISE
  5. Publication date
    15 February 2011
  6. Language
    English
  7. Dimensions
    21.59 x 1.91 x 27.31 cm
  8. Print length
    288 pages
  9. See all details
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Product description

About the Author

Dr. Carol Lehman is a professor emerita in the Management and Information Systems Department at Mississippi State University, an AACSB-accredited school. She has more than 25 years of experience teaching business communication. Dr. Lehman earned a bachelor's and master's degrees in business education from the University of Southern Mississippi, and her doctorate from the University of Arkansas. Dr. Lehman has taught organizational communication, a core requirement for all business majors, and an MBA-level multimedia presentations course. She is a frequent presenter at the national and regional meetings of the Association for Business Communication (ABC). She and Dr. DuFrene sponsor the Meada Gibbs Outstanding Teacher Award for ABC. Her consulting and training activities for industry have focused on multimedia development, business presentations and written communication. Dr. Debbie DuFrene is an associate dean of the Rusche College of Business at Stephen F. Austin State University, an AACSB-accredited school. She has more than 25 years of experience teaching business communication, including 20 years at Stephen F. Austin. Dr. DuFrene earned her bachelor's and master's degrees in business education from Nicholls State University and her doctorate from the University of Houston. She serves on the international board of directors for the Association for Business Communication and has been a business communication consultant to various organizations from the business, industry and education sectors. She and Dr. Lehman sponsor the Meada Gibbs Outstanding Teacher Award for the Association for Business Communication (ABC).

Product details

  • Publisher ‏ : ‎ South West College ISE; 3rd edition (15 February 2011)
  • Language ‏ : ‎ English
  • Paperback ‏ : ‎ 288 pages
  • ISBN-10 ‏ : ‎ 1111527776
  • ISBN-13 ‏ : ‎ 978-1111527778
  • Dimensions ‏ : ‎ 21.59 x 1.91 x 27.31 cm
  • Customer Reviews:
    4.2 4.2 out of 5 stars 13 ratings

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Kyle
5.0 out of 5 stars get access card only if you have too
Reviewed in the United States on 7 February 2012
Verified Purchase
Overall it is a good book, provieds useful information,as well as enough examples on how to effectively write with the different forms, and for different situations. I did not find the access card particularly useful, but my instructor told use to get one that had it.
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ZKCutler
5.0 out of 5 stars BCOM Text Book
Reviewed in the United States on 14 February 2012
Verified Purchase
Came quick and in great shape. After attending the first night of class, I returned the book. The return process was quick and easy. I had no issues with it.
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angela
3.0 out of 5 stars Great!!
Reviewed in the United States on 21 June 2013
Verified Purchase
Its only a three because I really needed it for class and was hoping to find it a less here. I did get it in time and it was new, now I can et on with my homework.
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Angie Bailey
5.0 out of 5 stars SCHOOL BOOK
Reviewed in the United States on 27 February 2013
Verified Purchase
School Book for my son, better price, better deal. Thanks.......he past....he is about to graduate with a Engineering Degree..and I am not as broke as I could have been.
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Darius Sullivan
5.0 out of 5 stars Five Stars
Reviewed in the United States on 19 February 2015
Verified Purchase
loved it
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