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William G. Zikmund
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Exploring Marketing Research Hardcover – 21 March 2002

by William G. Zikmund (Author)
4.1 out of 5 stars 6
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Exploring Marketing Research (with Qualtrics Printed Access Card)
Exploring Marketing Research (with Qualtrics Printed Access Card)
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Previous page
  1. Print length
    848 pages
  2. Language
    English
  3. Publisher
    South-Western
  4. Publication date
    21 March 2002
  5. Dimensions
    21.59 x 2.54 x 27.31 cm
  6. ISBN-10
    0324181485
  7. ISBN-13
    978-0324181487
  8. See all details
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Product details

  • Publisher ‏ : ‎ South-Western; 8th edition (21 March 2002)
  • Language ‏ : ‎ English
  • Hardcover ‏ : ‎ 848 pages
  • ISBN-10 ‏ : ‎ 0324181485
  • ISBN-13 ‏ : ‎ 978-0324181487
  • Dimensions ‏ : ‎ 21.59 x 2.54 x 27.31 cm
  • Customer Reviews:
    4.1 out of 5 stars 6

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William G. Zikmund

William G. Zikmund

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Tim Taler
3.0 out of 5 stars ein umfangreiches Mammutwerk!
Reviewed in Germany on 28 July 2016
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4.0 out of 5 stars Enjoyed
Reviewed in the United States on 26 December 2012
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4.0 out of 5 stars Zykmund on research
Reviewed in the United Kingdom on 17 April 2012
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Sidharth Ramesh
5.0 out of 5 stars one stop shop for Marketin Research
Reviewed in the United States on 14 December 2013
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