Shop securely with PayTo on Amazon. Direct payments from your trusted bank. No card details required.
Buy new:
$71.53
Dispatched from: Amazon US
Sold by: Amazon US
$71.53
Only 4 left in stock.
US imports may differ from local products. Additional terms apply. Learn More.

Amazon Global Store

  • International products have separate terms and are sold from abroad and may differ from local products including fit, age rating, and language of product, labeling, or instructions, or plugs (you may require an adapter).
  • Manufacturer warranty may not apply but you may have other rights under law.
  • Learn more about Amazon Global Store
$$71.53 () Includes selected options. Includes initial monthly payment and selected options. Details
Price
Subtotal
$$71.53
Subtotal
Initial payment breakdown
Delivery cost, delivery date and order total (including tax) shown at checkout.
Ships from
Amazon US
Amazon US
Ships from
Amazon US
Payment
Secure transaction
Your transaction is secure
We work hard to protect your security and privacy. Our payment security system encrypts your information during transmission. We don’t share your credit card details with third-party sellers, and we don’t sell your information to others. Learn more
$56.26
Average condition with moderate shelf wear to binding and pages. May contain minor highlighting and writing within. Average condition with moderate shelf wear to binding and pages. May contain minor highlighting and writing within. See less
FREE delivery 23 May - 2 June to Sydney 2000. Details
Only 1 left in stock.
$$71.53 () Includes selected options. Includes initial monthly payment and selected options. Details
Price
Subtotal
$$71.53
Subtotal
Initial payment breakdown
Delivery cost, delivery date and order total (including tax) shown at checkout.
Ships from and sold by Libup Booksaroo.
Kindle app logo image

Download the free Kindle app and start reading Kindle books instantly on your smartphone, tablet or computer—no Kindle device required.

Read instantly on your browser with Kindle for Web.

Using your mobile phone camera, scan the code below and download the Kindle app.

QR code to download the Kindle App

Follow the authors

See all
Something went wrong. Please try your request again later.

Principles of Microeconomics Paperback – 16 October 2008

4.0 out of 5 stars 27 ratings

{"desktop_buybox_group_1":[{"displayPrice":"$71.53","priceAmount":71.53,"currencySymbol":"$","integerValue":"71","decimalSeparator":".","fractionalValue":"53","symbolPosition":"left","hasSpace":false,"showFractionalPartIfEmpty":true,"offerListingId":"qiR3o38FjFSo8OdlMiKvtY4hKFj79OwHNmge0HSrwUIkw0FXeLStVXEBHvKZcEce1Zx7%2Bq3lHAjc10qTK%2B4tp4EsfiaWXlR2rJ9slG9txcQCUH1J1LwW5ZU4RjSRoL4n18Y0Sb1FBIbHuqZMNY08S8Mdd%2BtwuV%2FPN4ie1l6QxObupAS90c9NgWGWGoVmNZR0","locale":"en-AU","buyingOptionType":"NEW","aapiBuyingOptionIndex":0}, {"displayPrice":"$56.26","priceAmount":56.26,"currencySymbol":"$","integerValue":"56","decimalSeparator":".","fractionalValue":"26","symbolPosition":"left","hasSpace":false,"showFractionalPartIfEmpty":true,"offerListingId":"qiR3o38FjFSo8OdlMiKvtY4hKFj79OwHvZjgrOI345MNW2J5H0%2FXVI7QAlUUivIpQLHpuai2uB6KAp%2BqvCSUDPciyEoWGExNuImwibfgccoEgnn9%2BhPfDLacelNNKc2BEKwHgl6naMA7op%2BKxsPMBSVh8BGvvaOiImB20gb0PJxYpPECJ19LWekf1ZF1pkMD","locale":"en-AU","buyingOptionType":"USED","aapiBuyingOptionIndex":1}]}

Purchase options and add-ons

In recent years, innovative texts in mathematics, science, foreign languages, and other fields have achieved dramatic pedagogical gains by abandoning the traditional encyclopedic approach in favor of attempting to teach a short list of core principles in depth. Two well-respected writers and researchers, Bob Frank and Ben Bernanke, have shown that the less-is-more approach affords similar gains in introductory economics. Although a few other texts have paid lip service to this new approach, Frank/Bernanke is by far the best throughout, and the best executed principles text in this mold. Avoiding excessive reliance on formal mathematical derivations, it presents concepts intuitively through examples drawn from familiar contexts. The authors introduce a coherent short list of core principles and reinforce them by illustrating and applying each in numerous contexts. Students are periodically asked to apply these principles and to answer related questions and exercises.

Frank/Bernanke also encourages students to become “Economic Naturalists,” by employing basic economic principles to understand and explain what they observe in the world around them. An economic naturalist understands, for example, that infant safety seats are required in cars but not in airplanes because the marginal cost of space to accommodate these seats is typically zero in cars but often hundreds of dollars in airplanes. Such examples engage student interest while teaching them to see each feature of their economic landscape as the reflection of an implicit or explicit cost-benefit calculation.

There is a newer edition of this item:

Loose-Leaf for Microeconomics and Behavior
$362.28
(58)
Usually dispatched within 12 to 13 days

Product description

About the Author

Robert H. Frank received his M.A. in statistics from the University of California at Berkeley in 1971, and his Ph.D. in economics in 1972, also from U.C. Berkeley. He is the Goldwin Smith Professor of Economics at Cornell University, where he has taught since 1972 and where he currently holds a joint appointment in the department of economics and the Johnson Graduate School of Management. He has published on a variety of subjects, including price and wage discrimination, public utility pricing, the measurement of unemployment spell lengths, and the distributional consequences of direct foreign investment. For the past several years, his research has focused on rivalry and cooperation in economic and social behaviour.

Professor Bernanke received his B.A. in Economics from Harvard University in 1975 and his Ph.D. in economics from MIT in 1979.  He taught at the Stanford Graduate School of Business from 1979 to 1985 and moved to Princeton University in 1985, where he was named the Howard Harrison and Gabrielle Snyder Beck Professor of Economics and Public Affairs, where he served as Chairman of the Economics Department.  He is a fellow of the American Academy of Arts and Sciences and the Econometrics Society.  He was named a member of the Board of Governors of the Federal Reserve in 2002 and became the chairman of the President's council of Economic Advisers in 2005.  In 2006 Ben Bernanke was selected to be the Chairman of the Federal Reserve Board.Professor Bernanke's intermediate textbook, with Andrew Abel, Macroeconomics, Fifth Edition (Addison-Wesley, 2004) is a best seller in its field.  He has authored more than 50 scholarly publications in macroeconomics, macroeconomic history, and finance.  He has done significant research on the causes of the Great Depression, the role of financial markets and institutions in the business cycle, and measuring the effects of monetary policy on the economy.  His two most recent books, both published by Princeton University Press, include Inflation Targeting: Lessons from the International Experience (with coauthors) and Essays on the Great Depression.  He has served as editor of the American Economic Review and was the founding editor of the International Journal of Central Banking.  Professor Bernanke has taught principles of economics at both Stanford and Princeton.

Product details

  • Publisher ‏ : ‎ McGraw-Hill Professional; 4th edition (16 October 2008)
  • Language ‏ : ‎ English
  • Paperback ‏ : ‎ 480 pages
  • ISBN-10 ‏ : ‎ 0073362662
  • ISBN-13 ‏ : ‎ 978-0073362663
  • Dimensions ‏ : ‎ 21.59 x 1.78 x 27.43 cm
  • Customer Reviews:
    4.0 out of 5 stars 27 ratings

About the authors

Follow authors to get new release updates, plus improved recommendations.

Customer reviews

4 out of 5 stars
27 global ratings

Review this product

Share your thoughts with other customers

Top reviews from Australia

There are 0 reviews and 0 ratings from Australia

Top reviews from other countries

  • Karina
    5.0 out of 5 stars Great read
    Reviewed in the United States on 2 September 2013
    Verified Purchase
    Textbook does a wonderful job at explaining the key concepts of microeconomics. This book is worth your while, especially if you are taking a course in microeconomics.
  • Kelsie
    4.0 out of 5 stars Great!
    Reviewed in the United States on 4 October 2013
    Verified Purchase
    The book came in time and was a great price. It really is helpful to have and it has plenty of examples to test yourself. Plus I believe there is an online version for free of the practice quizes.
  • mymuse
    5.0 out of 5 stars Very accomodative.
    Reviewed in the United States on 10 September 2010
    Verified Purchase
    Seller was quick in delivery and book was in great condition. I had a change in need which he was happy to accomodate. Excellent follow up after sale.
  • A. Witters
    3.0 out of 5 stars Its okay
    Reviewed in the United States on 23 September 2009
    Verified Purchase
    I'm currently using this book for my Micro class. I'm not fond of the way that it is set up. To explain things it uses more examples than definitions. How can I possibly know what c is if I don't know a and b first? However if cat is a and dog is b...I magically should know that c is mammal??? congrats on me needing this book
  • xtinengo
    5.0 out of 5 stars Excellent Purchase
    Reviewed in the United States on 19 September 2010
    Verified Purchase
    Shipper sent it out fast, the book was brand new even though it was listed as used. Definitely would work with this seller again