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Studyguide for Strategic Brand Management by Keller, Kevin Lane, ISBN 9780132664257 Paperback – 3 April 2013

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Never HIGHLIGHT a Book Again! Includes all testable terms, concepts, persons, places, and events. Cram101 Just the FACTS101 studyguides gives all of the outlines, highlights, and quizzes for your textbook with optional online comprehensive practice tests. Only Cram101 is Textbook Specific. Accompanies: 9780132664257. This item is printed on demand.
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  1. Print length
    142 pages
  2. Language
    English
  3. Publisher
    Cram101
  4. Publication date
    3 April 2013
  5. Dimensions
    20.96 x 0.76 x 27.94 cm
  6. ISBN-10
    147845508X
  7. ISBN-13
    978-1478455080
  8. See all details
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Product details

  • Publisher ‏ : ‎ Cram101 (3 April 2013)
  • Language ‏ : ‎ English
  • Paperback ‏ : ‎ 142 pages
  • ISBN-10 ‏ : ‎ 147845508X
  • ISBN-13 ‏ : ‎ 978-1478455080
  • Dimensions ‏ : ‎ 20.96 x 0.76 x 27.94 cm
  • Customer Reviews:
    2.0 2.0 out of 5 stars 1 rating

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Jayant Bose
2.0 out of 5 stars Two Stars
Reviewed in India on 6 December 2014
Verified Purchase
I expected it would have some case studies also
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