Buy new:
$146.54
RRP: $172.95

Recommended Retail Price (RRP)

The RRP displayed is the recommended retail price of a new product as provided by a manufacturer, supplier or seller. Amazon will display an RRP if the product was purchased on Amazon.com.au or offered to Australian consumers at or above the RRP in a recent period.
Save: $26.41 (15%)
Only 1 left in stock.
US imports may differ from local products. Additional terms apply. Learn More.

Amazon Global Store

  • International products have separate terms and are sold from abroad and may differ from local products including fit, age rating, and language of product, labeling, or instructions, or plugs (you may require an adapter).
  • Manufacturer warranty may not apply but you may have other rights under law.
  • Learn more about Amazon Global Store
$$146.54 () Includes selected options. Includes initial monthly payment and selected options. Details
Price
Subtotal
$$146.54
Subtotal
Initial payment breakdown
Delivery cost, delivery date and order total (including tax) shown at checkout.
Ships from
Amazon US
Ships from
Amazon US
Sold by
Amazon US
Sold by
Amazon US
Payment
Secure transaction
Your transaction is secure
We work hard to protect your security and privacy. Our payment security system encrypts your information during transmission. We don’t share your credit card details with third-party sellers, and we don’t sell your information to others. Learn more
Payment
Secure transaction
We work hard to protect your security and privacy. Our payment security system encrypts your information during transmission. We don’t share your credit card details with third-party sellers, and we don’t sell your information to others. Learn more
New & Used (14) from $146.54
Kindle app logo image

Download the free Kindle app and start reading Kindle books instantly on your smartphone, tablet or computer—no Kindle device required.

Read instantly on your browser with Kindle for Web.

Using your mobile phone camera, scan the code below and download the Kindle app.

QR code to download the Kindle App

Follow the author

Frank Supovitz
Follow
Something went wrong. Please try your request again later.

The Sports Event Management and Marketing Playbook: 72 Hardcover – Illustrated, 16 September 2013

by Frank Supovitz (Author), Robert Goldwater (Author), Joe Goldblatt (Series Editor)
4.2 out of 5 stars 26
Edition: 2nd
See all formats and editions
{"desktop_buybox_group_1":[{"displayPrice":"$146.54","priceAmount":146.54,"currencySymbol":"$","integerValue":"146","decimalSeparator":".","fractionalValue":"54","symbolPosition":"left","hasSpace":false,"showFractionalPartIfEmpty":true,"offerListingId":"%2B4rT0lB2DtmXNYsycNj%2B0L44DQoE34Yu%2BwAjgmGP3WVtW2SbwlqPgHHDfMe%2BhnTgk8XXuU6bZkHxhgNKhaj80tEds7TkyupBXK6Ap9OFZnmMHJ5g3iCcEPT4sP0dlDLasPMJNn%2BEqBT%2B%2FN0OKK6ogfA60PAbqAHhZty9h1EyZJ%2BiytpAP9tIb%2BfbzXFdvsRx","locale":"en-AU","buyingOptionType":"NEW","aapiBuyingOptionIndex":0}]}

Purchase options and add-ons

As a sporting event planner, how do you keep up with the trends of the ticket buying public, sponsorship and merchandising while at the same time attending to the hundreds of management and operational details required to execute the event? A successful sports event requires a planner that can read signals from their market and plan strategically to maintain sponsors and fill an arena.

Previous page
  1. ISBN-10
    9781118244111
  2. ISBN-13
    978-1118244111
  3. Edition
    2
  4. Publisher
    Wiley
  5. Publication date
    16 September 2013
  6. Part of series
    The Wiley Event Management
  7. Language
    English
  8. Dimensions
    19.3 x 2.54 x 23.88 cm
  9. Print length
    512 pages
  10. See all details
Next page

Product description

From the Publisher

Frank Supovitz is the author of The Sports Event Management and Marketing Playbook, 2nd Edition, published by Wiley.

About the Author

Frank Supovitz is the author of The Sports Event Management and Marketing Playbook, 2nd Edition, published by Wiley.

Product details

  • ASIN ‏ : ‎ 1118244117
  • Publisher ‏ : ‎ Wiley; 2 edition (16 September 2013)
  • Language ‏ : ‎ English
  • Hardcover ‏ : ‎ 512 pages
  • ISBN-10 ‏ : ‎ 9781118244111
  • ISBN-13 ‏ : ‎ 978-1118244111
  • Dimensions ‏ : ‎ 19.3 x 2.54 x 23.88 cm
  • Customer Reviews:
    4.2 out of 5 stars 26

About the author

Follow authors to get new release updates, plus improved recommendations.
Frank Supovitz

Frank Supovitz

Brief content visible, double tap to read full content.
Full content visible, double tap to read brief content.

Discover more of the author’s books, see similar authors, read author blogs, and more

Customer reviews

4.2 out of 5 stars
4.2 out of 5
26 global ratings

Review this product

Share your thoughts with other customers
Write a customer review

Top reviews from Australia

There are 0 reviews and 0 ratings from Australia

Top reviews from other countries

Sterzy
5.0 out of 5 stars Standard Text Book
Reviewed in the United States on 5 September 2023
Verified Purchase
I got this as a required book for one of my grad school classes. It is informative and somewhat up to date. I’m sure a newer version will be out soon.
Report
brant
5.0 out of 5 stars If you want help with your event or marketing - get the book
Reviewed in the United States on 15 September 2014
Verified Purchase
Tremendous book that helps a lot of folks in sports marketing. I have worked in the business for a long time and their is a lot to be used and shared in here. Non profits to big leagues can use what is in here. I highly recommend it.
Report
Primemember3
4.0 out of 5 stars Alright
Reviewed in the United States on 29 February 2016
Verified Purchase
Strange outline for writing a book. different and doesnt really get the information across well.
One person found this helpful
 Report
2023 Anna than 30
1.0 out of 5 stars Book received in POOR condition
Reviewed in the United States on 19 January 2021
Verified Purchase
The spine of the book is broken away from the contents - will need to glue together to use. Please advise if can be replaced.
Customer image
2023 Anna than 30
1.0 out of 5 stars Book received in POOR condition
Reviewed in the United States on 19 January 2021
The spine of the book is broken away from the contents - will need to glue together to use. Please advise if can be replaced.
Images in this review
Customer image Customer image Customer image
Customer imageCustomer imageCustomer image
Report
Qian
5.0 out of 5 stars Five Stars
Reviewed in the United States on 26 February 2017
Verified Purchase
This book is really helpful when someone who wants to step feet in the sports industry.
Report