Select delivery location
See All Buying Options
Kindle app logo image

Download the free Kindle app and start reading Kindle books instantly on your smartphone, tablet or computer—no Kindle device required.

Read instantly on your browser with Kindle for Web.

Using your mobile phone camera, scan the code below and download the Kindle app.

QR code to download the Kindle App

Follow the author

Dhruv Grewal
Follow
Something went wrong. Please try your request again later.

Retailing Management Paperback – 16 December 2013

by Michael Levy (Author), Barton A. Weitz (Author), Dhruv Grewal (Author)
4.5 out of 5 stars 174
See all formats and editions

There is a newer edition of this item:

Retailing Management
Retailing Management
$254.13
(6)
Only 1 left in stock.
Previous page
  1. Print length
    704 pages
  2. Language
    English
  3. Publisher
    McGraw-Hill Education
  4. Publication date
    16 December 2013
  5. Dimensions
    22.61 x 2.79 x 28.45 cm
  6. ISBN-10
    1259060667
  7. ISBN-13
    978-1259060663
  8. See all details
Next page

Product description

About the Author

Michael Levy received an undergraduate and M.S. degrees in business administration from the University of Colorado at Boulder and a Ph.D. in business administration from Ohio State University. He is the Charles Clarke Reynolds Professor of Marketing Emeritus at Babson College and CEO of RetailProf LLC. Dr. Levy received the inaugural ACRA Academic Lifetime Achievement Award; the 2009 Lifetime Achievement Award, American Marketing Association, Retailing Special Interest Group; the Babson Faculty Scholarship Award; and the Distinguished Service Award, Journal of Retailing. Marketing Educator rated him one of the best researchers in marketing. Dr. Levy has published more than 50 articles in leading marketing and logistics journals and is co-author of the sixth edition of Marketing. He has performed research projects with major retailers and retail technology firms, including Accenture, Federated Department Stores, Khimetrics, Mervyns, Neiman Marcus, ProfitLogic, and Zale Corp.

Barton A. Weitz received an undergraduate degree in electrical engineering from MIT and an M.B.A. and Ph.D. in business administration from Stanford University. He was a member of the faculty at the University of CaliforniaLos Angeles Graduate School of Business and the Wharton School at the University of Pennsylvania and is JCPenney Emeritus Eminent Scholar Chair in Retail Management in the Warrington College of Business Administration at the University of Florida (UF). Dr. Weitz founded the UF David F. Miller Center for Retailing Education and Research, which is supported by contributions from JCPenney, Macys, Walmart, Office Depot, and Home Depot. He has won awards for teaching excellence and published in leading academic journals on channel relationships, electronic retailing, store design, salesperson effectiveness, and sales force and human resource management. Dr. Weitz is past chair of the American Marketing Association and was honored as the AMA/Irwin Distinguished Educator.

Dhruv Grewal received a Ph.D. from Virginia Tech and is the Toyota Chair in Commerce and Electronic Business and professor of marketing at Babson College. His academic interests focus is on marketing foundations and research, retailing, pricing, and value-based strategies. Dr. Grewal was awarded the 2005 Lifetime Achievement in Behavioral Pricing Award by Fordham University and was listed in the World's Most Influential Scientific Minds by Thomson Reuters in 2014. He is a coauthor of Marketing Research, has published more than 70 articles in leading journals, and serves on numerous editorial boards. Dr. Grewal is a recipient of the 2005 Sherwin-Williams Distinguished Teaching Award, SMA; 2003 AMA Award for Innovative Excellence in Marketing Education; 1999 AMS Great Teachers in Marketing Award; and 1998 Executive MBA Teaching Excellence Award. He has taught executive seminars and joined in research with numerous firms, including IRI, TJX, Radio Shack, Monsanto, McKinsey, and Motorola.

Product details

  • Publisher ‏ : ‎ McGraw-Hill Education; 9th edition (16 December 2013)
  • Language ‏ : ‎ English
  • Paperback ‏ : ‎ 704 pages
  • ISBN-10 ‏ : ‎ 1259060667
  • ISBN-13 ‏ : ‎ 978-1259060663
  • Dimensions ‏ : ‎ 22.61 x 2.79 x 28.45 cm
  • Customer Reviews:
    4.5 out of 5 stars 174

About the author

Follow authors to get new release updates, plus improved recommendations.
Dhruv Grewal

Dhruv Grewal

Brief content visible, double tap to read full content.
Full content visible, double tap to read brief content.

Dhruv Grewal (Ph.D. Virginia Tech) is the Toyota Chair in Commerce and Electronic Business and a Professor of Marketing at Babson College. His research and teaching interests focus on direct marketing/e-business, retailing, global marketing, pricing and value-based marketing strategies. He was ranked 1st in the marketing field in terms of publications in the top-six marketing journals during the 1991-1998 period and again for the 2000-2007 period. He has published over 110 articles in journals such as Journal of Marketing, Journal of Consumer Research, Journal of Marketing Research, Journal of Retailing, and Journal of the Academy of Marketing Science, as well as other journals. He was awarded the 2012 Lifetime Achievement Award in Pricing (American Marketing Association Retailing & Pricing SIG), 2010 Lifetime Achievement Award in Retailing (American Marketing Association Retailing SIG), 2005 Lifetime Achievement in Behavioral Pricing Award (Fordham University, November 2005) and the Academy of Marketing Science Cutco/Vector Distinguished Educator Award in May 2010. He is a “Distinguished Fellow” of the Academy of Marketing Science. He has served as VP Research and Conferences American Marketing Association Academic Council (1999-2001) and as VP-Development for the Academy of Marketing Science (2000-2002). He was co-editor of Journal of Retailing (2001-2007).

He has also coauthored Marketing Research (publisher: Houghton Mifflin Co., 1e 2004, 2e 2007), Marketing (publisher McGraw-Hill 1e 2008, 2e 2010-Awarded Revision of the Year, McGraw-Hill Corporate Achievement Award for Marketing, 2e with ConnectMarketing in the category of Content and Analytical Excellence, 3e 2012) and M Series: Marketing (publisher McGraw-Hill 1e 2009). He is currently researching innovative retailers and working on a retailing book. He has won numerous awards for his teaching: 2005 Sherwin-Williams Distinguished Teaching Award, Society for Marketing Advances, 2003 American Marketing Association, Award for Innovative Excellence in Marketing Education, 1999 Academy of Marketing Science Great Teachers in Marketing Award, Executive MBA Teaching Excellence Award (1998), School of Business Teaching Excellence Awards (1993, 1999), and Virginia Tech Certificate of Recognition for Outstanding Teaching (1989).

He has taught executive seminars/courses and/or worked on research projects with numerous firms, such as Dell, ExxonMobil, IRI, TJX, Radio Shack, Telcordia, Khimetriks, Profit-Logic, Monsanto, McKinsey, Ericsson, Council of Insurance Agents & Brokers (CIAB), Met-Life, AT&T, Motorola, Nextel, FP&L, Lucent, Sabre, Goodyear Tire & Rubber Company, Sherwin Williams, Esso International, Asahi and numerous law firms. He has taught seminars in US, Europe and Asia.

Customer reviews

4.5 out of 5 stars
4.5 out of 5
174 global ratings

Review this product

Share your thoughts with other customers
Write a customer review

Top reviews from Australia

There are 0 reviews and 0 ratings from Australia

Top reviews from other countries

Michelle McQuiller
5.0 out of 5 stars Super Satisfied Customer
Reviewed in the United States on 1 April 2022
Verified Purchase
Report
dolfin
5.0 out of 5 stars good for studies
Reviewed in the United Kingdom on 21 January 2018
Verified Purchase
Report
Chaik Terzian
5.0 out of 5 stars I bought in kindle form and I have to say that it is very practical method of reading.
Reviewed in the United States on 5 July 2018
Verified Purchase
Report
SomeoneFancy
5.0 out of 5 stars Good Nuff
Reviewed in the United States on 11 October 2016
Verified Purchase
2 people found this helpful
 Report
Ashley
4.0 out of 5 stars Four Stars
Reviewed in the United States on 12 September 2015
Verified Purchase
Report