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Exploring Strategy Text & Cases Paperback – 5 December 2013

by Gerry Johnson (Contributor), Richard Whittington (Contributor), Kevan Scholes (Contributor),

147

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Exploring Strategy
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With over one million copies sold worldwide, Exploring Strategy has long been the essential introduction to strategy for the managers of today and tomorrow. From entrepreneurial start-ups to multinationals, charities to government agencies, this book raises the big questions about organisations – how they grow, how they innovate and how they change.

With two new members added to the renowned author team, this tenth edition of Exploring Strategy has been comprehensively updated to help you:

- Understand clearly the key concepts and tools of strategic management

- Explore hot topics, including internationalisation, corporate governance, innovation and entrepreneurship

- Learn from case studies on world-famous organisations such as Apple, H&M, Ryanair and Manchester United FC

Please note that the product you are purchasing does not include MyStrategyLab.

MyStrategyLab

Join over 11 million students benefiting from Pearson MyLabs.

This title can be supported by MyStrategyLab, an online homework and tutorial system designed to test and build your understanding. Would you like to use the power of MyStrategyLab to accelerate your learning? You need both an access card and a course ID to access MyStrategyLab.

These are the steps you need to take:

1. Make sure that your lecturer is already using the system

Ask your lecturer before purchasing a MyLab product as you will need a course ID from them before you can gain access to the system.

2. Check whether an access card has been included with the book at a reduced cost

If it has, it will be on the inside back cover of the book.

3. If you have a course ID but no access code, you can benefit from MyStrategyLab at a reduced price by purchasing a pack containing a copy of the book and an access code for MyStrategyLab (ISBN:9781292007007)

4. If your lecturer is using the MyLab and you would like to purchase the product...

Go to www.mystrategylab.com to buy access to this interactive study programme.

For educator access, contact your Pearson representative. To find out who your Pearson representative is, visit www.pearsoned.co.uk/replocator

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Print length

816 pages
Language

English
Publisher

Pearson Education
Publication date

5 December 2013
Dimensions

19.81 x 2.79 x 26.42 cm
ISBN-10

9781292002545
ISBN-13

978-1292002545
See all details

Product description

From the Back Cover

With over one million copies sold worldwide, Exploring Strategy has long been the essential introduction to strategy for the managers of today and tomorrow. From entrepreneurial start-ups to multinationals, charities to government agencies, this book raises the big questions about organisations – how they grow, how they innovate and how they change.

With two new members added to the renowned author team, this tenth edition of Exploring Strategy has been comprehensively updated to help you:

- Understand clearly the key concepts and tools of strategic management

- Explore hot topics, including internationalisation, corporate governance, innovation and entrepreneurship

- Learn from case studies on world-famous organisations such as Apple, H&M, Ryanair and Manchester United FC

Please note that the product you are purchasing does not include MyStrategy Lab.

MyStrategyLab

Join over 10 million students benefiting from Pearson MyLabs.

This title can be supported by MyStrategyLab, an online homework and tutorial system designed to test and build your understanding. Would you like to use the power of MyStrategyLab to accelerate your learning? You need both an access card and a course ID to access MyStrategyLab.

These are the steps you need to take:

1. Make sure that your lecturer is already using the system

Ask your lecturer before purchasing a MyLab product as you will need a Course ID from them before you can gain access to the system.

2. Check whether an access card has been included with the book at a reduced cost

If it has, it will be on the inside back cover of the book.

3. If your lecturer is using the MyLab and you would like to purchase the product...

Go to http://www.mystrategylab.com/ to buy access to this interactive study programme.

Product details

ASIN ‏ : ‎ 1292002549
Publisher ‏ : ‎ Pearson Education; 10th edition (5 December 2013)
Language ‏ : ‎ English
Paperback ‏ : ‎ 816 pages
ISBN-10 ‏ : ‎ 9781292002545
ISBN-13 ‏ : ‎ 978-1292002545
Dimensions ‏ : ‎ 19.81 x 2.79 x 26.42 cm

Best Sellers Rank: 1,072,931 in Books (See Top 100 in Books)
- 4,509 in Strategic Business Planning
- 4,874 in Business Strategy & Competition
- 5,001 in Business Systems & Planning (Books)

Customer Reviews:
147

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Gerry Johnson
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Patrick Regnér
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Duncan Angwin
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Richard Whittington
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Pierstrack

Comment tout comprendre à la Stratégy ?

Reviewed in France on 10 December 2019

Verified Purchase

Il suffit d'acheter le livre et de le lire.
L'édition est de qualité, et les auteurs sont vraiment intéressant !

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Maurizio Gasperi

Bestes Buch zur Einführung in Strategisches Management

Reviewed in Germany on 24 September 2019

Verified Purchase

Sehr gute Theorie und Fallstudien, mit sehr klaren und guten Grafiken und Bildern ergänzt. Nutze ich als Hauptquelle für meine Semestervorlesungen und Workshops in der International School of Management.

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Amazon Customer

Excelle

Reviewed in Canada on 23 April 2016

Verified Purchase

Great book

allyG

Principles easy to understand

Reviewed in the United States on 24 March 2015

Verified Purchase

The book was just right for a forty something year old beginner like me, who is trying to get a bachelors. Just enough detail and simple language to make the principles easy to understand. They are good teachers.

Tasha Lee

A book filled with great content and practical application!

Reviewed in the United Kingdom on 18 June 2016

Verified Purchase

I found this book to be massive help in studying business policy in my third year of university. (Also known as business strategy) It has a through view of both corporate and business strategy and how the two differ, it is accompanied with a wide range of relevant case studies, which come with questions which enhance the practical application features that the book offers, which I personally think is so much better than just reading text, as you can see real life examples and test your knowledge.

It is well written, simple but not patronising. The text formatting is great too because it makes it easy to read, it contains a wide range of images, text, bullet point, tables etc which personally makes me find it more enjoyable to read.

Although it is pricey, I would definitely say its worth it. The content covers a lot and the book is relatively big so you do feel like you are getting your moneys worth. I think any book which pushes you to apply the knowledge within to a practical environment is good, and this does just that.

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Exploring Strategy Text & Cases Paperback – 5 December 2013

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Product description

From the Back Cover

Product details

About the authors

Gerry Johnson

Patrick Regnér

Duncan Angwin

Richard Whittington

Customer reviews

Review this product

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Buy new: $83.90

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Follow the authors

Exploring Strategy Text & Cases Paperback – 5 December 2013

There is a newer edition of this item:

Purchase options and add-ons

Product description

From the Back Cover

Product details

About the authors

Gerry Johnson

Patrick Regnér

Duncan Angwin

Richard Whittington

Customer reviews

Review this product

Top reviews from Australia

Top reviews from other countries

Buy new:

$83.90