Essentials of Business Statistics is designed for a new generation of students. This text sparks student interest and bridges the gap between how statistics is taught and how practitioners think about and apply statistical methods. Designed for a one-semester course, the emphasis is on communicating with numbers as opposed to just number crunching.
Throughout the text, students are exposed to statistical information using real life examples. The focus is on writing and communicating results rather than merely the process of getting to the correct answer. This unique approach helps present the subject matter in a straightforward and relevant manner. As a result, students learn how to take data, apply it, and convey the results in a meaningful way.
