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Essentials of Business Analytics Hardcover – 30 September 2013

4.2 4.2 out of 5 stars 81 ratings
Edition: 1st

This book provides coverage over the full range of analytics--descriptive, predictive, prescriptive--not covered by any other single book. It includes step-by-step instructions to help students learn how to use Excel and powerful but easy to use Excel add-ons such as XL Miner for data mining and Analytic Solver Platform for optimization and simulation.

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Business Analytics
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About the Author

Dr. David R. Anderson is a leading author and Professor Emeritus of Quantitative Analysis in the College of Business Administration at the University of Cincinnati. He has served as head of the Department of Quantitative Analysis and Operations Management and as Associate Dean of the College of Business Administration. He was also coordinator of the college’s first Executive Program. In addition to introductory statistics for business students, Dr. Anderson has taught graduate-level courses in regression analysis, multivariate analysis, and management science. He also has taught statistical courses at the Department of Labor in Washington, D.C. Dr. Anderson has received numerous honors for excellence in teaching and service to student organizations. He is the co-author of ten well-respected textbooks related to decision sciences and actively consults with businesses in the areas of sampling and statistical methods. Born in Grand Forks, North Dakota, he earned his B.S., M.S., and Ph.D. degrees from Purdue University.

Dennis J. Sweeney is Professor Emeritus of Quantitative Analysis and founder of the Center for Productivity Improvement at the University of Cincinnati. Born in Des Moines, Iowa, he earned a BSBA degree from Drake University and his MBA and DBA degrees from Indiana University, where he was an NDEA Fellow. Professor Sweeney has worked in the management science group at Procter & Gamble and has been a visiting professor at Duke University. Professor Sweeney served as Head of the Department of Quantitative Analysis and four years as Associate Dean of the College of Business Administration at the University of Cincinnati. Professor Sweeney has published more than 30 articles and monographs in the area of management science and statistics. The National Science Foundation, IBM, Procter & Gamble, Federated Department Stores, Kroger and Cincinnati Gas & Electric have funded his research, which has been published in Management Science, Operations Research, Mathematical Programming, Decision Sciences and other journals. Professor Sweeney has co-authored ten textbooks in the areas of statistics, management science, linear programming and production and operations management.

N/A

Michael J. Fry is Professor of Operations, Business Analytics, and Information Systems (OBAIS) and Academic Director of the Center for Business Analytics in the Carl H. Lindner College of Business at the University of Cincinnati. Born in Killeen, Texas, he earned a B.S. from Texas A&M University, and M.S.E. and Ph.D. degrees from the University of Michigan. He has been at the University of Cincinnati since 2002, where he was previously department chair and has been named a Lindner Research Fellow. He has also been a visiting professor at the Samuel Curtis Johnson Graduate School of Management at Cornell University and the Sauder School of Business at the University of British Columbia. Dr. Fry has published more than 25 research papers in journals such as Operations Research, M&SOM, Transportation Science, Naval Research Logistics, IIE Transactions, Critical Care Medicine and Interfaces. His research interests focus on applying analytics to the areas of supply chain management, sports and public-policy operations. He has worked with many different organizations for his research, including Dell, Inc., Starbucks Coffee Company, Great American Insurance Group, the Cincinnati Fire Department, the State of Ohio Election Commission, the Cincinnati Bengals and the Cincinnati Zoo & Botanical Garden. He was named a finalist for the Daniel H. Wagner Prize for Excellence in Operations Research Practice, and he has been recognized for both his research and teaching excellence at the University of Cincinnati. In 2019 he led the team that was awarded the INFORMS UPS George D. Smith Prize on behalf of the OBAIS Department at the University of Cincinnati.

Jeffrey W. Ohlmann is Associate Professor of Business Analytics and Huneke Research Fellow in the Tippie College of Business at the University of Iowa. Born in Valentine, Nebraska, he earned a B.S. from the University of Nebraska, and M.S. and Ph.D. degrees from the University of Michigan. He has taught at the University of Iowa since 2003. Dr. Ohlmann’s research on the modeling and solution of decision-making problems has produced more than two dozen research papers in journals, such as Operations Research, Mathematics of Operations Research, INFORMS Journal on Computing, Transportation Science and European Journal of Operational Research. He has collaborated with companies such as Transfreight, LeanCor, Cargill and the Hamilton County Board of Elections as well as three National Football League franchises. Because of the relevance of his work to the industry, he was bestowed the George B. Dantzig Dissertation Award and was recognized as a finalist for the Daniel H. Wagner Prize for Excellence in Operations Research Practice.

Product details

  • ASIN ‏ : ‎ 128518727X
  • Publisher ‏ : ‎ South West College ISE; 1st edition (30 September 2013)
  • Language ‏ : ‎ English
  • Hardcover ‏ : ‎ 696 pages
  • ISBN-10 ‏ : ‎ 9781285187273
  • ISBN-13 ‏ : ‎ 978-1285187273
  • Dimensions ‏ : ‎ 20.96 x 3.18 x 25.4 cm
  • Customer Reviews:
    4.2 4.2 out of 5 stars 81 ratings

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4.2 out of 5 stars
81 global ratings

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  • Buyer
    5.0 out of 5 stars Best
    Reviewed in India on 14 October 2020
    Verified Purchase
    Best book to start analytics all the basics covered
  • Amazon Customer
    5.0 out of 5 stars Five Stars
    Reviewed in Canada on 16 July 2016
    Verified Purchase
    Very prompt shipment and the books is exactly what I was looking for.
  • wim
    5.0 out of 5 stars useless without the digital content --- update check comment
    Reviewed in the United States on 21 April 2014
    Verified Purchase
    update

    i have received a reply from CENGAGE UK that this particular book is a US based product thus support is not available for international buyers. they referred me to their support in the US and they were extremely helpful and send me all the WEBfiles for the book through the email; in addition they have cleared the confusion regarding the support for this book content.

    thank you for your kind support CENGAGE.

    i spent some decent time so far in the book, and i can tell it is a great in depth resource for students and entry level analyst, the book was very helpful for me in building two none linear models that i needed at specific business cases at my work.

    ---
    Cengage brain. Com decided to Remove the book from its directory, it seems they do not support it anymore. Now I am stuck with advanced chapters without the data set necessary to practice the illustrated exercises and examples. The digital files for this book are highly important to progress with the chapters related to modeling and data mining, those data sets are difficult to replicate.

    Simply don't buy this book I have tried to contact cengage customer service with no luck so far.
  • Harminder Gill
    5.0 out of 5 stars Good Item
    Reviewed in the United States on 17 July 2023
    Verified Purchase
    Interesting Book
  • Vamsi Krishna Kavuru
    5.0 out of 5 stars Nice
    Reviewed in India on 8 September 2020
    Verified Purchase
    Nice book
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    Vamsi Krishna Kavuru
    5.0 out of 5 stars
    Nice

    Reviewed in India on 8 September 2020
    Nice book
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