Service Quality in Leisure, Events, Tourism and Sport by John Buswell, Paperback, 9781780645452 | Buy online at The Nile
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Service Quality in Leisure, Events, Tourism and Sport

Author: John Buswell, Christine Williams, Keith Donne and Carley Sutton   Series: CABI Tourism Texts

Paperback

Suitable for students of tourism, leisure and related industries.

This enhanced new edition addresses key points and principles of managing service quality across the sector. It considers the underpinning theory of service quality, informs the reader of the practical application of service quality management tools and techniques in the leisure and tourism industry and is fully illustrated with case-studies.

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Paperback

PRODUCT INFORMATION

Summary

Suitable for students of tourism, leisure and related industries.

This enhanced new edition addresses key points and principles of managing service quality across the sector. It considers the underpinning theory of service quality, informs the reader of the practical application of service quality management tools and techniques in the leisure and tourism industry and is fully illustrated with case-studies.

Read more

Description

Service quality is at the forefront of how the leisure, events, tourism and sport (LETS) sectors operate. An important consideration for any business, and therefore any student of the subject, this new edition of a successful textbook addresses the key points and principles of managing service quality across the industry sector. Fully updated and enhanced, it: - Covers areas such as the experience economy, capacity management and service culture, as well as methods for measuring quality and satisfaction. - Includes numerous case studies to help students apply classroom-based theory to practice. - Is packed with student-friendly pedagogy and full colour illustrations throughout to enhance the learning experience. Considering the underpinning theory of service quality, this book informs the reader of the practical application of service quality management tools and techniques in an industry with distinctive features and challenges. An invaluable read for students within the LETS sectors, it also provides a useful refresher for practitioners working in the industry.

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About the Author

John Buswell formerly of University of Gloucestershire, Cheltenham, UK. Christine Williams is at University of Central Lancashire, Preston, UK. Keith Donne is at University of Gloucestershire, UK. Carley Sutton is at University of Central Lancashire, UK.

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Back Cover

Service quality is at the forefront of how the leisure, events, tourism and sport (LETS) sectors operate. An important consideration for any business, and therefore any student of the subject, this new edition of a successful textbook addresses the key points and principles of managing service quality across the industry sector. Fully updated and enhanced, it: - Covers areas such as the experience economy, capacity management and service culture, as well as methods for measuring quality and satisfaction. - Includes numerous case studies to help students apply classroom-based theory to practice. - Is packed with student-friendly pedagogy and full colour illustrations throughout to enhance the learning experience. Considering the underpinning theory of service quality, this book informs the reader of the practical application of service quality management tools and techniques in an industry with distinctive features and challenges. An invaluable read for students within the LETS sectors, it also provides a useful refresher for practitioners working in the industry.

Read more

Product Details

Publisher
CABI Publishing
Published
20th December 2016
Edition
2nd
Pages
322
ISBN
9781780645452

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$112.50
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