Learn the true process of a successful entrepreneur with ENTREPRENEURSHIP: THEORY, PROCESS, PRACTICE, 10e! Presenting the most current thinking in this explosive field, this renowned entrepreneurship text provides a practical, step-by-step approach that makes learning easy. It incorporates up-to-the-minute information about trending topics such as The Lean Startup methodology and design innovation. The accompanying MindTap (R) Learning Suite challenges you to apply what you've learned as you complete a unique set of activities designed to help you sharpen your entrepreneurial skills. You'll tackle activities that challenge you to experience the world of new venture creation or corporate innovation first hand. This book will be your guide to understanding the entrepreneurial challenges of tomorrow, and MindTap (R) will teach you the necessary skills to become a leader in the industry.
Dr. Donald F. Kuratko is the Jack M. Gill Chair of Entrepreneurship; Professor of Entrepreneurship and Executive Director of the Johnson Center for Entrepreneurship and Innovation, Kelley School of Business, Indiana University. Dr. Kuratko is a national leader in the field of entrepreneurship authoring over 160 articles on entrepreneurship and corporate innovation as well as 24 books, including the leading entrepreneurship textbook, Entrepreneurship: Theory, Process, Practice. Dr. Kuratko has been a consultant on Corporate Innovation to Fortune 100 corporations and he is the Executive Director
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