RMIT

Semester 2, 2017


B2B Marketing Revision

24 pages

2,761 words

$39.00

Description

The revision is comprised of detailed summary of 9 core topics that mentioned through out the course, including: The significant of B2B Marketing, Org Buying Behavior, Inter-Organisational Relationships, Marketing Planning & Analysis, Distribution Channels and Supply Chains, Business Product & Services, B2B Communications, Personal Selling & Sales Management, Value & Pricing.
The note has been arranged in a structural way so viewers could easily understand the contents and review the course much more efficiently.

Author

THU LINH

Campus

RMIT, Melbourne City

Member since

February 2017

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